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Recorded: November 2021 Career Roadmap: Foundation, Generalist/Specialist, Strategic Adviser, Business Leader It's estimated that stress is responsible for 60-90% of doctor's visits and one million workers miss work each day because of stress, costing companies $602 per employee per year, according to the American Institute of Stress. It is imperative that we recognize that stress is not the problem - it's our reaction to our stress and we can learn to control it. Acquire cutting edge self-care techniques - affirmations, visualization, breathwork, mindfulness and mini-meditations - that you and your staff can do for better health. Master a mini meditation that anyone can do anytime. Learn how we can use visualization to improve our leadership and work performance outcomes. Additionally you’ll explore how our words and thoughts can make a difference in our daily lives. Also covered will be how we can incorporate all of our senses in daily mindfulness to decrease the stress response and gain control over our reactions, bringing us to greater peace and productivity. Attendees will walk away with an increased sense of control over stress, and practical tools that can be immediately put to use in their everyday lives.   Session Takeaways:  Recognize the emotional, physical and behavioral signs of stress. Examine current research on meditation, positive self-talk and visualization and how it can be incorporated into your workday.  Learn a simple technique, known as a mini-meditation, to stop the stress response in its tracks. Understand how you can use your daydreams to boost immune function and increase relaxation.  Discover how to incorporate mindfulness into your day even if you think you don’t have time.  Speaker: Kathy Gruver   Read more

Recorded: August 2021 Career Roadmap: Foundation, Generalist/Specialist, Strategic Advisor It’s pretty obvious to most of us that we have different aspects of our personalities that come out in different situations. We are different around our parents than we are our bosses. We have a different attitude and persona when dealing with children than we do dealing with our coworkers, or hopefully we do. What if we can examine these different states, get to know them and call them at will to help us achieve more and optimize our time and performance?  Using ego state theory we can identify the working aspects of our personality, name them and learn how to bring forward our best self for the situation at hand. Practical, easy and effective techniques to help you be the best you you can be.  Session Takeaways:  Learn what ego states are and how they are formed. Discover your ego states and how to map them for optimal execution. Gain practical knowledge of techniques that will bring different states in to the executive to handle the task at hand.  Explore anchoring techniques to guarantee the right aspect for the job is available to you.  Speaker: Kathy Gruver Read more

Recorded: August 2021 Career Roadmap: Foundation, Generalist/Specialist In 2021, we have access to countless technological tools to deliver messages to our clients, customers, and communities, But this hasn’t helped our ability to connect with them on a deeper level. For many small to medium-sized brands, having so many tools and platforms has created more problems. They struggle to keep up with new media. They’re overwhelmed with all the options and don’t know where to spend their time or money. They find themselves spinning in circles, neglecting a long-term strategy and losing that valuable connection with their audience. Since the beginning of humanity, one thing has been consistently used to build trust among people: storytelling. We used to tell stories around the campfire to strengthen our communities and now we tell them to grow our audiences, sell our products, and raise awareness for our causes. Storytelling is a proven science that evokes empathy, creates trust between seller and buyer, and inspires people to take action. If you use technology to tell stories so that your customers will feel a part of them and want to share them with the world, you will create loyal, long-term relationships with your communities, no matter what tools you use. Three Session Takeaways:  How to use digital storytelling techniques to craft stories that create empathy and move audiences to action in just seconds! How to hack human psychology to make your stories more memorable. When and where to share your stories for optimal return. Speaker: Rain Bennett, Six Second Stories Read more

Recorded: April 2021 Career Roadmap: Foundation, Generalist/Specialist, Strategic Adviser, Business Leader Presented by Mike Poundsford, founder of Couravel, Kevin Ruck, co-founder of PR Academy, and Howard Krais, IABC UK President from 2018 – 2020, this webinar will share the results of the 2021 Global Listening Survey based on research with more than 500 professional communicators. Session Takeaways: How listening is associated with generating ideas for improving how we work. How listening can set an organisation apart as being fairer and a better place to work. The best way to use surveys for listening and the opportunities for digital listening. Speakers: Howard Krais, Johnson Matthey; Mike Pounsford, Couravel; Kevin Ruck, PR Academy Read more

Recorded: October 2020 Career Roadmap: Foundation, Generalist/Specialist, Strategic Adviser, Business Leader The COVID-19 pandemic has reshaped the workplace. The way we work, communicate and interact with our colleagues has drastically changed in no time. In the United States alone, 62% of employees worked at home during the pandemic. That’s up from about 25% a few years ago. With a majority of companies planning to shift to a heavier focus on remote work, the question on every communicator's mind is: “how do I engage my remote, distributed workforce?” We’ve got good news and bad news. The good news is that there are a lot of companies and IC professionals that have been engaging a distributed workforce even before the pandemic started. The bad news is that, unfortunately, there really isn’t a 1-size-fits-all. So that’s why we went out and got a few more opinions. In this session, 9 IC experts will share their #1 tip to engage a distributed workforce. Join, listen and interact as speakers from TomTom, Standard Chartered, CEMEX and more share their insights on how to engage employees in the age of remote work.   Speakers:  Aleks Cardwell (host) - Product Marketing Manager @ Smarp Kriti Pradhan - Internal ​&​ External Communications, Digital Communications for HR @ Bennett Coleman and Co. Ltd.  (Times Group) Claudia Preda - Global Internal Communications Specialist @ TomTom Irina Panayotova - Senior Employee Communications Professional, Sutherland Alumna Meghna Bharat - Specialist, Corporate CommunicationsJustin Robbins - Communication Expert, IOIC Fellow, Co-Founder of Fit2Communicate Michele Martin - Manager, Internal Communications, Strategic Priorities @ London Health Sciences Center Mariana Lamadrid Padilla - Corporate Communications Advisor @ CEMEX Ray Walsh - Communications and Internal Localization Consultant Adam Chiasson - Communications Director @ Standard Chartered Bank Read more

Recorded: September 2020 Career Roadmap: Foundation, Generalist/Specialist, Strategic Adviser, Business Leader Culture is an organization’s most powerful competitive advantage, and at Century 21, it’s no different. During this engaging fireside chat, hear from Cara Whitley, CMO, Century 21 as she explains how they were able to not only create, but strengthen their culture defying mediocrity and focusing on their people. Speaker: Cara Whitley, Century 21 Read more