Upcoming Sessions
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July
17
IABC Advanced Digital Acumen Session 1: Mastering Digital Strategy and Innovation
Starting:07/17/2025 @ 11:00 AM UTCEnding:07/17/2025 @ 12:00 PM UTC -
July
24
IABC Advanced Digital Acumen Session 2: Data-Driven Digital Communication and Audience Insights
Starting:07/24/2025 @ 11:00 AM UTCEnding:07/24/2025 @ 12:00 PM UTC
See All Upcoming Sessions

Traditional intranets and employee apps are struggling to keep up with the modern, hybrid workforce. Employees are scattered across remote locations, offices, and the frontlines. Communication is no longer top-down – it's multi-directional and social. Join us to discover how to build a thriving digital workplace that fosters authentic connections, empowers employees, and drives collaboration across your entire organization. Learn to leverage AI, mobile-first strategies, and community-building tactics to create a vibrant digital hub that replaces the watercooler and keeps everyone engaged. Key Takeaways: Foster Authentic Connections: Discover how to move beyond one-way communication and build a digital workplace where employees can share ideas, connect with colleagues, and feel like they belong, no matter where they work. Supercharge Workplace Comms with AI: Learn how Appspace AI streamlines content creation with auto-generated text and visuals, enhances engagement through auto-translation and narration, and optimizes publishing with data-driven insights. Drive Collaboration in the Hybrid Workplace: Explore strategies for empowering employees to collaborate effectively across teams, locations, and devices, leading to increased productivity and innovation. Read more

Presented by: Matisse Hamel-Nelis, ADS, CPACC The Art and Science of Digital Accessibility in Communications is a comprehensive three-part webinar series designed to provide communication professionals, marketers, and content creators with the knowledge and tools to create inclusive and accessible digital experiences. This series will guide you through the nuances of accessibility in communications, ensuring that your content complies with global standards and resonates with a diverse audience. Session 1: Foundations of Accessible Communications This introductory session will kickstart your journey into the world of accessible communications. We will cover the basics of digital accessibility, including understanding various disabilities and how they affect content consumption. Participants will learn about the key principles of accessible design and why they are crucial for effective communication. Session 2: Implementing Accessibility in Digital Content In the second session, we dive deeper into the practical aspects of creating accessible content. This session will provide hands-on guidance on designing accessible social media, writing for readability, and creating inclusive multimedia content. Explore tools and best practices for testing and maintaining accessibility in your digital platforms. Session 3: Beyond Compliance: Strategic Accessibility in Communications In the final session, we'll look beyond compliance and discover how accessibility can enhance your brand's strategy and user engagement. Learn how to integrate accessibility into your communication strategy seamlessly, ensuring your messages are inclusive and impactful. We'll explore the benefits of prioritizing accessibility and how it can drive innovation and inclusivity in your communications efforts while building a corporate culture that embraces the I.D.E.A. principles in everything it produces. Key Takeaways: A thorough understanding of digital accessibility and its impact on users. Practical skills in creating and testing accessible digital content. Strategies to integrate accessibility into your communications and marketing efforts for broader reach and engagement. Who Should Attend: Communication professionals, digital marketers, content creators, web designers, and anyone interested in enhancing the inclusivity and reach of their digital content. Read more
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As we venture into 2024, the internal comms and employee experience (EX) landscape is evolving rapidly. As an internal comms leader and practitioner, how do you balance the evolution of work with the day-to-day requirements of the job? Join internal communications veteran Carolyn Clark, Simpplr’s VP of Employee Experience for a webinar to help you plan for success in 2024—while considering the latest trends. In this interactive discussion, you'll hear about: ● Doing more with less: trends and tricks for leveraging AI in your daily life ● The importance of reporting: how to measure for success ● Do’s and don’ts: where to focus energy - and what to skip - in 2024 Three Session Takeaways: ● Discover key insights into internal comms and employee experience 2024 trends ● Gain actionable tips to incorporate the trends seamlessly into your daily practices ● Understand where to focus your energy for maximum positive impact Read more

Artificial intelligence is a massive opportunity for communication professionals and public relations practitioners. In fact, one could say that social and digital media to date have been a warm-up to the upcoming Age of AI and its related technologies of augmented and virtual reality. In this talk, Alex Sévigny, will demystify artificial intelligence and demonstrate how AI is a generational opportunity for communication. Dr. Alex Sévigny, APR, is a professor of communications management at McMaster University. His book on artificial intelligence and its impact on the practice, co-authored with Martin Waxman, will be released in 2024. Read more
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Today's way of communicating is so different from the ways of yesteryear. Today it's all about fast paced decision making, and OKRs to track success. So what's in and what's out regarding the future of intranets? You can't afford to keep communicating in the ways you have, and your intranet deserves a little TLC. Join us for a webinar where we discuss what's in and what's out, and what you can do about it. Key Topics: The Evolution of Intranets: Explore the journey from traditional intranets to the Next-Gen Intranet and understand the driving forces behind this transformation. Empowering Employee Growth: Learn how these innovative platforms are not just tools for communication but serve as powerful vehicles for continuous learning, skill development, and career advancement. Personalized Comms are Everything: Understand the role of personalization in enhancing communications and engagement, and what employees are asking for. Join our internal communications experts as they share insights, practical tips, and real-world examples to empower your organization with a state-of-the-art intranet and internal communication strategy. Whether you're a seasoned professional or just beginning your journey into internal communications, this webinar promises to equip you with the knowledge and tools needed to foster a connected and communicative workplace environment. Don't miss out on this opportunity to transform your internal communications for organizational excellence. Read more
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After years of predictions email was being replaced, it’s stronger than ever and remains the primary corporate communications channel. And why not? It helps you reach targeted audiences with ease, requires little to no training, is a simple store of information and searchable record of communications. But email isn’t perfect, and corporate communications must overcome overloaded inboxes, short employee attention spans, and a plethora of unread and ignored critical messages. The solution to overload is email intelligence – and PoliteMail is able to offer these best practices based on analysis of over 3 billion internal emails sent to nearly 14 million employees globally. Melissa Katski-Berry, Director of Strategic Accounts, covers key findings of PoliteMail’s 2023 Benchmark Report and presents email best practices supported by data science. Three Session Takeaways: • Discover best practices for sending emails based on the 2023 Internal Communication Benchmark Report • Learn what the top-rated communicators are doing and how you can apply their strategies to your own communication plan • Get insights to improve messaging decisions and timing. Learn how to get employees to click your links and take action Read more
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