Get online professional development from IABC On Demand

Presented by: D Mark Schumann, Principal, Re-Communicate & Brad Whitworth, Senior Advisor, Smarp We fill our days fighting the realities of time. Let’s stop the clock, take time to reflect and recommit to what we contribute.  During our busy conference, think of this session as an oasis that offers participants a chance to look at their work, the worlds they hope to change, the lives they want to touch, the difference they need to make.  Reaching beyond the standard lecture with Q and A, this facilitated experience will inspire participants to collectively imagine how to:  Consider how communicators can change the world if we take the time Recognize when it’s time for us to step up and speak out Change how we spend our time (so we can change the world), and Trust how time can heal.  In addition to a meaningful experience for participants who virtually connect, content emerging from the session will be used to create a “time manifesto” available to all conference attendees. Upon completion, participants will be able to: Diagnose: The session’s interactive exercises will help you diagnose how to spend your time as a communicator, resulting in a statement of personal and professional objectives and principles that can define your work Read more

Presented by: Neil Griffiths, Global Head of Diversity, Equality & Inclusion, Environmental Resources Management There is no doubt that diversity, equ(al)ity and inclusion has been a huge part of the discourse in organizations around the world like never before. Most were caught unawares by the events of 2020 and had to race to keep up with the pace of change. There is now enough water under the bridge to know what works and what is less effective. In this session, we will explore the key principles of great DE&I communication, drawing on the lessons of the past year and the organizations who got it right (and those who did not). Expectations on organizations have never been higher, so crafting the right DE&I story is essential. It's about time we focus on what makes authentic, compelling and strategic communication on diversity, equ(al)ity and inclusion. Read more

Presented by: Jonathan Hemus, Managing Director, Insignia Crisis and Reputation Management Limited COVID-19 has reinforced the criticality of getting communication right in a crisis, yet many organisations continue to make the same predictable mistakes in their crisis response. As a consequence, reputations, organisations and their stakeholders are unnecessarily harmed.  As the guardians of organisational reputation, it’s about time communicators played a critical role in ensuring their organisations avoid these crisis management traps.   With 30 years’ experience working with organisations in crisis, Jonathan Hemus knows the most common crisis management traps and their potentially disastrous consequences. This session will reveal his ten golden rules to avoid these catastrophic pitfalls and ensure a purposeful and surefooted crisis response.   Through Jonathan’s insights from the frontline and participation in a scenario-based exercise, attendees will learn how to deploy practical, powerful tools, provide sound counsel to leaders confronting a crisis and reduce the impact on both their organisation and its stakeholders. Read more

Presented by: Richard Goring, Director, BrightCarbon Remote meetings are here to stay, as is the Zoom fatigue that many experience. The importance of compelling content is becoming ever more apparent, but trying to do that with the same tools you’ve always had can be hard, right? Wrong. It's about time that people knew how to create presentations that actually work. And, amazingly, PowerPoint can do that. It gives you terrific tools to create the kind of dynamic, visual content that you need to capture your audience’s attention. With functions that allow interactive sequences, navigable content to respond to your audience, and pop quizzes for quick and easy engagement. Come along to this masterclass packed with live demonstration of how to create compelling presentations for successful meeting in a virtual environment, all using standard PowerPoint. No, really. Read more

Presented by: Priya Bates, Co-founder, A Leader Like Me & Advita Patel, Director, CommsRebel 2020 highlighted both challenges and opportunities for diversity, equity, inclusion and belonging. Starting with protests and performative gestures, individuals and organizations started asking for performance and proof of true change personally and professionally.  A Leader Like Me, with its roots in a connection that started at the 2019 IABC World Conference in Vancouver has evolved into a business launched during pandemic supporting women of colour and amplifying diverse voices around the globe.   In this session, we'll discuss: - The impact when employees and customers can't see A Leader Like Me in their organizations - How to manage imposter syndrome and build confidence through community  - How to turn awareness into action when it comes to diversity, inclusion, equity and belonging - The important role of communication professionals and the profession itself in supporting and driving change  Individually and collectively, it's about time we drive needed change. Read more

Speaker: Jenifer Bice, Senior Director - Event Solutions, Walmart Do you have enough TIME? Do your audiences? Are you making your content relevant in these days of Zoom fatigue to capture that precious TIME? We’ve all made the shift to virtual over the past year +, and in this session you’ll learn from Walmart, the world’s largest company, about why it was named one of the 10 most innovative brands in events in 2020.   You’ll get ideas, tips and real examples about planning virtual events, engaging audiences, infusing creativity and keeping their attention. Because it’s about time we learn from each other and deliver virtual events that engage, inspire, and feel real and meaningful – without creating fatigue. Together, we’ll look at how events are evolving and how we’ll take what we’re learning now into the future, when we can be in person once again. Read more