Build a Freelance Mentality - Especially if You’re Employed!

Speaker: Tiffany Markman, Copywriter, Trainer & Speaker, Tiffany Markman Writing & Training

Employees, it is time to act like CEOs! The world has changed. And to survive in it, we must learn from the lessons of the thriving gig economy – especially if we’re employed. We must find our niche and, once we’ve done that, we must self-promote. This is how we will stand out. This session will share a new philosophy, while guiding attendees through an interactive process of developing their own personal ‘opening line’ (a twist on the elevator pitch). At the same time, attendees will see how one of the Six Principles of the Communication Profession can be used to season the freelance mentality, via the presenter’s own challenges and techniques for using freelance methodologies to enhance positioning on the job. 
On completion, participants will be:

• Able to identify and verbalize their own specific niche
• Better equipped to promote their personal-professional brand
• Able to use freelance techniques to boost their performance