Description
Recorded: September 2020
Career Roadmap: Foundation, Generalist/Specialist, Strategic Adviser, Business Leader
More corporate email is being sent than ever before due to Covid-19 and related business operational changes, and employees who are working, whether from home or in the facilities, are actually working longer hours. What lessons can be learned regarding engaging employees during times of crisis?
Join us as we analyze the data from our 2020 Corporate Communications Internal Email Benchmarks and Our State of Corporate Communications, Summer 2020 Survey Findings. We will identify changes that emerged during the crisis, what’s working now, and map a path for the future. Discover the answers you need now: Are employees reading your email broadcasts? When and how often should you send critical messages? How much email is too much?
Because internal communications and email is more important than ever, let’s get smarter about it.
In this session you’ll learn:
- How have channels changed in response to the pandemic
- How email is performing during the pandemic and 6 tips to make your email more engaging
- What information employees want to hear now from their organizations
- Ideas to keep remote employees engaged and productive
- The most valuable metrics to report to leadership
Speaker: Michael DesRochers, Politemail
Certificate
By completing/passing this course, you will attain the certificate IABC Advance Completion Certificate
Learning Credits
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